• Entertainment in the Era of the Selfie Entertainment in the Era of the Selfie

    Edelman’s eighth annual entertainment study explores how and why people consume and share entertainment.

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  • 2014 Edelman Trust Barometer
  • How the Informed and General Public View Trust Differently How the Informed and General Public View Trust Differently

    Edelman’s Trust Barometer examines the opinions, attitudes and behaviors of the general public and the informed public.

    Mike Berland, CEO of Edelman Berland explains why communications should be tailored for these different demographic groups.

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  • brandshare

Edelman Berland: strategic intelligence for the smartest engagement possible.

Strategize  
Strategic Research Tools

With engaging, user-friendly interfaces, gamification techniques, and multi-media testing, our strategic research tools transform traditional online surveys into interactive respondent experiences.

Engage  
Berland Communities

Berland Communities allow you to engage dozens or hundreds of your target stakeholders in ongoing conversations to help co-create message, strategy and product alike.

Monitor & Measure  
The Dashboard

Powered by real-time analysis and advice, the Edelman Berland Dashboard curates, monitors and measures all media—from traditional to social—giving you an insightful, 360-degree view of your brand.

From the blog

Paper, plastic, or neither? This ubiquitous question posed at the checkout aisle was recently examined in a comprehensive consumer study by Edelman Berland. Amidst a trend of grocery bag regulations in some cities and states, ‘reusable’ shopping bags which include non-woven polypropylene and low density polyethylene bags, are often emphasized in legislation as an environmentally […]

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