Edelman Berland is a global, market research and analytics firm that provides corporate, non-profit and government clients with strategic intelligence to make their communications and engagements with stakeholders the smartest they can be.
Through measurement, tracking and analysis we help clients continuously listen and engage with the stakeholder groups that matter — consumers, influencers, policy-shapers, employees. We know their language, their habits, their trusted sources and the issues they care about. By anticipating and tracking reactions to our clients’ communications and actions, we instantly know when and how to change course and enhance communications effectiveness.
We offer a full range of qualitative and quantitative market research services, from media monitoring to online communities. Our expertise is in:
We believe that the best strategic thinking is grounded in research and that continuous measurement is an integral part of intelligent engagement. Our ongoing measurement leads to tighter strategies, bigger ideas, and greater engagement.
Edelman Berland: Intelligent Engagement.